![]() Take “Dancing In The Street,” for example. But it trod carefully, spending much of the 60s couching its radical tendencies in commercial surroundings.įollow the Motown: What’s Going On playlist on Apple Music and Spotify to hear what happened when Motown and politics collided. To that end, this record company, associated almost purely with dancing and fun, placed some emphasis on message music and a certain brand of politics. After all, its motto, for a while at least, was “The Sound Of Young America”. While no record label worked harder for success than Motown – a political story in itself – company boss Berry Gordy knew that the label’s music had to at least partially represent the young idea just as keenly as it delivered great grooves. ![]() Motown and politics were slow to acknowledge each other, but when they did the results were explosive. The 60s youth revolution was vitally important, and if you were trying to sell music to the kids, you had to be aware of it or be totally, like, square. Motown’s peak era came during the 60s, when even this record company, with a firm eye on the balance sheet, would have been obliged to acknowledge the transitions taking place in a society obsessed with youth. Motown helped to inspire a nation to love their neighbors, no matter the color of their skin.All decades are a period of change, but some change more than others. But, we must also look back and realize that this music also had the power to help people realize the “royal law” that the Apostle James wrote about so long ago. The wonderful sounds are sung and admired by so many. Today, we look back on the early history of Motown as a golden era of music. Now the music that so many loved was seen by so many. shows such as Ed Sullivan and American Bandstand. Not only did the Motown artist crossover on the radio and in the record stores, but also the popularity of Motown placed their artist on national T.V. The music helped to begin breaking down the racial barriers that existed in the United States during this time.īarry Gordy and talent of Motown crashed through barriers of race, by uniting the youth of America through their love of energetic and soulful music. As the popularity of the music began to spread so did the impact of the Motown artist. By the late 60’s Motown had become one of the largest, African-American owned business in the United States. It is also a story of how music helped to change the world. The story of Motown Records is not just a story of music. Now, 50 some years later, multiple generations still know the wonderful music that came to us from Detroit, Michigan. The world was singing the music of Hitsville U.S.A. ![]() In just one decade the artist and producers of Motown Records were responsible for a collective 110 top 10 Billboard hits. In the early 60’s talent such as the Miracles, with lead singer Smokey Robinson, the Marvelettes, the Supremes, the Four Tops, and the Jackson 5 helped to make what would soon be known as Motown Records a worldwide phenomenon. Much of the music was written and produced by Barry Gordy Jr. Starting in the 1960’s some of the greatest music being written and performed was coming from a small group of musicians on a label know as Tamla Records. “If you really fulfil the royal law, according to the scripture, “You shall love your neighbor as yourself,” you do well.” – James 2:8
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